Secretary of Defense Donald Rumsfeld, in an interview with CNN's Frank Sesno today, offers an interesting glimpse into how our leaders feel about technology and the challenges of communication in an age of immediacy.
We are at the juncture of the end of the Cold War still and the entrance into the 21st century where the challenges will be, in large measure, asymmetric and irregular, as opposed to conventional. We're conducting the first war in the 21st century at a time when these new media realities exist. You've got 24-hour talk radio. You've got bloggers. You've got the Internet. You've got e-mails. You've got digital cameras. You've got Sonycams. And everyone knows everything instantaneously. Only it isn't everything, because it's out of context. It is scraps and pieces that then they have to digest; the world has to digest and take aboard.
That is a new experience for everyone. And as I say, there isn't a road map for how you do it in there. But one thing's pretty clear to me, that some of those institutions and some of those arrangements that we have need to be changed if we're going to do well in the 21st century. They served us well throughout that period from the '50s on, but it's a different world today. It's a very dynamic world. It's a fast-moving world. And we're going to have to have adjustments made to those institutions.
The institutions, Rumsfeld appears to be speaking about here are largely those within the government, especially in the areas of national security and defense. At the same time, Rumsfeld might also have in the back of his mind the military's relationship with institutional media.
As Rumsfeld considers the issue of immediacy through the advance of technologies, there is a clear understanding that communicative processes, personal or mediated, depend largely on context.
As suggested, "... everyone knows everything instantaneously. Only it isn't everything, because it's out of context. It is scraps and pieces that then they have to digest; the world has to digest and take aboard."
Considering the body of evidence after the Abu Ghraib prison scandal, those "scraps and pieces" that Rumsfeld is hinting at carry considerable consequence. I find it hard to look at the prison abuse pictures and see just "scraps and pieces." What I see are images that build critical mass as a visual narrative -- one suggesting unprecedented arrogance and disdain for a humanity that differs from our own.
For people in power, dominance is predicated on establishing and maintaining control over the message. After the Abu Ghraib prison scandal came to light, what maintaining control means to Cold War Warriors is that the potential for the wrong messages getting out have become monumental.
What scares people in power most is that people with less power will find ways to challenge them. In today's world information is power. The increasing array of technologies that convey information immediately threatens to undermine the static and hierarchal dominance of many social institutions, from the classroom to the battlefield.